Wednesday 24 May 2017

Four reasons why you shouldn't mystery shop

Mystery shopping isn't for everyone. Some people will get a lot from it, while others will just not see what all the fuss is about. If you want an excuse not to try it then this is the right blog for you. Mystery shopping isn't a full-time job and you can't make the £40,000 a year plus that some websites tell you is possible. I have worked in mystery shopping for long enough to know what difference it can make - it is a lifestyle thing that will bring you free food, shopping and experiences. here are the top 4 reasons NOT to mystery shop -

Nobody really wants free stuff


It's true. The kind of things that they give away free when you mystery shop are really not worth having. The free meals out at quality restaurants are just a chore. The free gifts such as designer label perfume and clothing would just gather dust in your cupboard. You don't want to look great or smell great anyway - it's so overrated. The fact that you can grab a free coffee or spot of lunch when you are out somewhere doesn't really help lighten the load. the fact that it only takes a few minutes to complete a mystery shop and fill in the online form when you've done a few and know what it entails isn't that appealing either.



It doesn't take much time


The fact that mystery shopping doesn't take up mic of your time doesn't really appeal either. In fact for many people, the mystery shops they carry out are in their own town or somewhere they were going to anyway. So you can get your hands on free gifts, extra stocking fillers for the kids at Christmas and be fed and watered at the same time with someone else picking up the bill. But why would that appeal to anyone?

It is easy to select assignments online


I'm sure we all want a return to the old days where everything was difficult. the fact that mystery shopping companies operate online just make things far too simple. You don't want to be able to select a mystery shopping assignment at the click or a button or complete the report online in a few minutes - that would be far too easy. There are also mystery shops that you can do online from the comfort of your own sofa - far too easy!

There is no such thing as a free lunch


I'm told this all the time - there is no such thing as a free lunch. I suppose that they are correct. In return for the lunch you have to travel to the destination, pay for the food and eat it. But you would have done that anyway for lunch. Nobody wants something for nothing anymore. They want to jump through a load of hoops and have life as difficult as possible. Take this 'free lunch' thing away from me. It's far too simple.



I hope that I have put you off sufficiently so that those of us that want to mystery shop have all the best assignments to ourselves. But if you still want to mystery shop then the best place to get ready is my book, available now -


Saturday 6 May 2017

How to get into mystery shopping

Mystery shopping can be a great way to make extra money, pick up some free stuff or get a meal out paid by someone else. I love mystery shopping and all that it brings me. I use it for extra presents for the kids at birthday and Christmas and going out for something to eat once or twice a week. You can also make a little extra cash from it, if you do the right shops in the right places. But for many people, the idea of being a mystery shopper is great - they just don't know where to begin. Here is a quick guide on how to get into it.

Do your research

You need to know where to start. Online resources will give you an idea of what opportunities are out there. If you Google 'mystery shopping YOUR COUNTRY' then you will get a good idea about who is hiring. The first piece of advice here is never sign up with a company that wants you to pay yo become a part of their panel. Mystery shopping companies are paid by the retailers and hospitality venues they service, so legitimate companies don't ask for a fee.



When you have looked at some of the companies that are hiring, you should do some research on how they are viewed by the mystery shopping community. Online reviews will let you know if there have been payment problems, reports rejected or other reasons to think twice about working for a particular company. And there are also great online reviews that will let you see who could be a great company to work with. Don't forget that you are self-employed so you would not be working for them - but with them.

Learn about what makes a good mystery shopper

It may be tempting at this stage to get your application filled out online and go straight ahead with the process of becoming a mystery shopper. I suggest a little caution before you do this. Many mystery shopping companies have an application process (not too onerous) where you have to fill out some questions and tell them a bit about yourself. They want to know certain things, so it is always good to understand what they are looking for. My book The Secrets of Mystery Shopping: How To Become a Mystery Shopper is a great guide to the skills and behaviours that a mystery shopping company requires. Check it out today.

Use your knowledge to apply

The next step is to get that application in. Mystery shopping companies that are hiring will want people to join them as soon as possible. Once you know what they are looking for then get that application in and you can start to see the jobs available.


Start with one job and see where it takes you

You may look at scores of jobs available and think that you can jump in right away. Although at this point it is tempting to get on with it, I suggest that you select one mystery shopping assignment and complete it fully before moving on to the next. If you get a detail wring then there is  chance that the mystery shop company withholds payment and you are out of pocket. So to make sure you know what you are doing, read my book and complete the first assignment. From there you will have the feedback from the shop you have carried out and can build your confidence that you are doing all the right things.



Mystery shopping will give you access to anything from a free cup of tea to a meal out and many things in between. It is an interesting and fun way to pick up some extra items such as groceries or toiletries. Once you get started, you will see the potential every day.